Future-ready: Why thoughtful restraint beats dash for growth

Nike dominates Chinese apparel market for now, but ‘Guochao’ is changing the game

7 February 2024 • by Mark J. Greeven in Retail & Consumer Goods • 6 min read

IMD research places world leader Nike ahead of local rivals, but its podium position is under threat as local sentiment and quality products build a growing loyalty for national apparel brands....

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China’s automotive odyssey: From joint ventures to global EV dominance  

26 January 2024 • by Yueyuan Selina Xue, Wei Wei, Mark J. Greeven in Retail & Consumer Goods • 9 min read

How has China’s automotive sector made the journey to where it is today? What has driven this focus and dynamic growth and what are its prospects? ...

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How one Ukrainian business leader took a risk that paid off

20 April 2023 in Retail & Consumer Goods • 6 min read

When Russia invaded Ukraine in late February 2022, Taras Panasenko (IMD EMBA 2023), CEO and co-founder of dollar store chain Avrora, was plunged into crisis mode. Then he decided to expand his...

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Rakuten's CEO has repeatedly proven doubters wrong – and he's at it again

22 February 2023 in Retail & Consumer Goods • 9 min read • Podcast available

Mickey Mikitani tells IMD President Jean-François Manzoni how he has grown Rakuten from an e-commerce startup into an ecosystem spanning internet services, fintech, and mobile. ...

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To shape your future, own your history

20 February 2023 • by Lindsay Sarah Krasnoff in Retail & Consumer Goods • 11 min read

After the controversy surrounding rap star Ye’s anti-Semitic comments, the sportswear giant adidas found itself under the spotlight for historical links to the Nazi regime. Lindsay Krasnoff explains how a legacy company...

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Four things you can learn about retail from China

25 January 2022 • by Winter Nie, Mark J. Greeven, Yunfei Feng in Retail & Consumer Goods • 2 min read

If you are in the business of selling to consumers, you would do well to look at China to get a glimpse of the future. There are four major changes on the...

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How China’s retail revolution puts consumers’ needs at the center

24 January 2022 • by Winter Nie, Mark J. Greeven, Philip Rosenzweig in Retail & Consumer Goods • 4 min read

China’s retail revolution draws on convenience and technology to fulfil customer needs in innovative ways....

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Why digital transformation and sustainable fashion are a perfect fit

19 January 2022 • by Janice Wang in Retail & Consumer Goods • 9 min read

From its base in Hong Kong, Alvanon has come to dominate the world’s physical and digital mannequin industry. Its goal now, says CEO Janice Wang, is developing technologies that will make the...

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China’s leveraging of technology to reinvent retail can serve as inspiration for other Asian markets

9 December 2021 • by Mark J. Greeven in Retail & Consumer Goods • 8 min read

By putting the consumer’s needs at the center, China’s retail companies have rethought the value chain and reinvent the retail model, delivering a greater and more relevant retail experience to consumers, argued...

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Three steps to execute an augmented retail strategy in the luxury goods industry

21 April 2021 • by Stéphane J. G. Girod in Retail & Consumer Goods • 5 min read

Distribution changes are calling for luxury brands to become more comfortable with digital. However, physical distribution remains relevant, so the focus should be on connecting customers’ online and offline journeys to help...

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